Channel, Los Angeles, CA
Design and Direction
SmartMonkey Media was asked to redesign the online and broadcast
convergence experience for Disney Channel.
design of Disney's most popular Web site, www.zoogdisney.com,
by user discovery, user feedback, and focus groups to create
a user centered experience doubling site traffic.
Today, the site
boasts 70,000 users and over 1 million page requests daily.
Media also helped redesign the hosts of the TV channel and
Web site, the Zoogs 2.0.